Our Mission

Our goal is to provide useful insider information and a big dose of inspiration to any and all individuals over age 50 who possess a strong drive and desire to launch a fun and rewarding entrepreneurial enterprise.

We achieve this objective through regularly recording and publishing short (eight minutes in length), but highly informative episodes each of which focuses on one very specific aspect of moving along the entrepreneurial path to successfully launch your very own business in your fifties and sixties.

Your Hosts

Jeff Williams is the creator and Chief Coach for the Virtual Incubator Business Start-Up Program, selected by Kiplinger’s Personal Finance magazine as “The Best Entrepreneurial Guide for People Over 50”. He has been leading a network of skilled business start-up coaches to guide new boomer business owners since 1992.

Larry Ahrens has been a very popular radio host in the Albuquerque area for more than twenty-five years. He is also CEO of Studio 34, a producer and marketer of insightful and highly personalized radio programming.